Business & Finance Advertising & sales & Marketing

Basic Web Video Production Tips

Regardless of the type of web video you are producing, here are some basic tips that will help you make better videos for your viewers: Lighting One of the worst things about watching things on the web is when you can't see the video very well because of poor lighting.
Make sure your subject is well lit.
If you're sitting in front of your computer using a web cam, then make sure you have the lights on in the room.
Consider moving some lights closer to you and placing a light source on both sides of you.
By simply lighting up your video, you are making your videos much more watchable and enjoyable.
Eye Contact If the video is going to be just you talking to the camera, don't forget to make eye contact.
Some people look around the room or are looking at something else.
If you're talking to the camera, you are talking to the world.
Consider that and continue to make eye contact with the camera when you are making your video.
Sound Sound is also very important for web videos.
If you are talking and can't be heard, then what's the point? Most web cams and home video cameras will pick up a bit of background noise.
So consider using a microphone.
A microphone will help your voice come out loud and clear and help to eliminate any extraneous noise.
Make A Plan You don't need a script, but consider using an outline about what you want to talk about, show or do in the video.
Then refer to it if you seem to get lost as to what to do next.
This can reduce stammering and pauses and lessens the need for editing.
By simply making a plan, you are one step ahead of the game.
Camera Techniques Lastly, if you are making an outdoor video or one with a camcorder, then consider learning some basic camera techniques.
Learn how to zoom in and out and when it should and shouldn't be used.
Other techniques include pan, which simply means moving the camera horizontally.
This can be used to show someone walking, driving by, a building, street or some other actions or subject.
No matter the type of video you are making for the web or what the subject is, these handy tips should help you make a better video.

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